We catch up with Uncommon’s Nils Leonard and Pearlfisher’s Jonathan Ford to see how Heinz, Kellogg’s, and Tesco have been ...

Walmart’s latest brand and logo update ... As for the symbol part of the logo — or the “spark,” as Walmart refers to it — it contains a color palette of True Blue and Spark Yellow ...

All 30 MLS clubs have unveiled new jerseys for 2025, so who boasts the best (and worst) threads in the league? ESPN ranks ...

How to reflect brand values and appeal to your target audience - The secret to designing a logo that leaves a lasting impression ...

U.S. Polo Assn., the official brand of the United States Polo Association (USPA), the largest association of polo clubs and ...

New Balance unveiled the New Balance 2000, a sneaker inspired by the brand's early 2000s running shoes. Its design takes in elements from the period but is infused with a few modern twists.

Orient's 75th Anniversary collection of Bambino watches includes an elegant 1950s logo and several new dial colors.

The Connecticut company’s long-lived logo is now getting a new look tailored for the future and the dramatic shift to digital ...

The Jordan Zion 4 has received a new color treatment. The latest edition of the signature basketball shoes from Zion ...

mainly targeting the large blue Hewlett-Packard (HP) logo. Some feel it's oversized, while others argue the blue should be removed entirely, calling for a "redesign." The Maranello outfit has been ...

The Chicago Cubs have unveiled a brand new jersey for the 2025 ... The Cubs’ home jerseys, white with blue pinstripes and the Cubs’ logo on the front, first came into use in 1957 and while ...

While the design changed each year, there was one major constant: the red, white and blue color scheme. This was done for two reasons. First, it provided some brand synergy. The NFL’s logo ...