Global ad giant WPP has closed AKQA Bloom, a Miami-based communications agency specialising in sustainability campaigns, ...

The soda giant that recently moved its media business from incumbent WPP to Publicis is bringing its fair share of business ...

WPP (WPP) is in discussions to sell Spafax, a provider of in-flight entertainment whose clients include leading airlines, Sky News’ Mark Kleinman reports. The advertising giant is working with bankers ...

Undervalued stocks with high yields present a unique opportunity to capitalise on returns. But does the FTSE 100's largest advertising firm have recovery potential? The post Should I buy the ...

As AI continues to evolve, WPP his hoping to reposition itself at the forefront of industry engaged in an AI arms race.

While half of the Vegas megaconference grapples with implementing current generative offerings, the other put a flag in the ...

The companies will combine creative and generative APIs with the AI-powered intelligent system that unifies the holding ...

Antitrust authorities in India have conducted raids at the offices of multiple international advertising agencies on ...

The brand is extending its “Best Coke Ever?” platform with an effort spanning TV, out-of-home, experiential and a Coke Zero Sugar Thirsty Fan Cam.

Activity in the prebiotic soda space is primed to ramp up as Coke promotes its first offering in the category and PepsiCo ...

(Alliance News) - London-based advertising agency WPP PLC has lost a US contract with soft drinks maker Coca-Cola Co to Paris-based rival Publicis Groupe SA, the Financial Times reported on Friday.