Yesterday (Jan. 27), McDonald's announced that its chief marketing officer (CMO), Tariq Hassan, resigned. The fast food giant's USA president, Joe Erlinger, posted a message on the company's site ...

Ahead of the release of A Minecraft Movie on April 4, the fast-food chain collaborated with the video game to appeal to ...

02:39 – Tariq Hassan on Famous Orders. 05:35 – What caused McDonald’s transformation? 06:45 – The link between creativity and impact at McDonald’s. 09:16 – Who is responsible for ensuring this new ...