Ford Motor Co. is preparing to raise prices on cars rolling off assembly lines starting next month if President Donald Trump doesn’t deliver on the tariff relief he’s hinted at for automakers. Without ...

"We will not change the price of any vehicle currently in inventory through June 2," the company said in a statement.

The Blue Oval says dealer showroom traffic is up "by double digits." But what happens when existing inventory runs out?

with its website blaring "EMPLOYEE PRICING — Ford Motor Company. From America. For America." That's followed up by "You Pay What We Pay." Wow, right? But is it a wow moment? As part of ...

Ford introduces employee pricing nationwide, offering 8-10% discounts on new vehicles aiming to support buyers amid market uncertainty ...

Lamley admits he and his sales staff we were on pins and needles as the tariffs dropped on April 2. They were expecting price ...

According to an internal memo obtained by Automotive News, VW is set to introduce an additional import fee on destination ...

Ford CEO Jim Farley told Fox that Ford can tolerate tariffs, there are even some benefits, but only if details on parts get ...

Ford is one of America's oldest automakers and one of the oldest in the world, popularized for being the first to effectively ...