YouTube is changing the way it counts views for Shorts. This update represents one of the most significant analytics changes ...

There’s been a lot of noise this week about YouTube Shorts “view count inflation.” But let’s be clear: this change is more ...

YouTube is modifying its view counting approach for Shorts, aligning it more closely with Instagram's Reels and TikTok's short videos.

There is great news for those who upload videos on YouTube Shorts. Now their videos will get more views, as YouTube has ...

Senator Cory Booker made headlines on Tuesday (04-01-25) for his marathon filibuster/speech in the Senate, which lasted 25 ...

Live commerce is delivering thousands of hours of fully engaged, 100% leaned-in attention — and brands are barely noticing, ...

For less than $100, the Amazfit Bip 6 checks all the boxes you'd expect out of a smartwatch, plus it works on both iPhone and ...

Tech brands are currently facing new challenges in content and digital marketing. That is why Saads Abrahams from media ...

Wowza appointed Krish Kumar CEO. Understanding where Kumar plans to take Wowza is critical to all those whose businesses touch streaming video. To learn more about Krish and Wowza's future direction, ...

ICICI Lombard’s Sheena Kapoor talks about the evolving marketing landscape, key BFSI trends, campaign strategies, the role of ...

This engagement is not just about capturing attention ... primarily on platforms like YouTube or during streaming services. Pre-roll ads, often short and compelling, play before a viewer's chosen ...