The "Heart" livery was part of a broader brand refresh, which included updates to Southwest's airport signage, digital ...

The Dallas-based airline will add three routes later this year, including two from one of the airline's fastest-growing ...

Southwest Airlines will switch up its boarding process in a big way once the carrier shifts to assigned seating.

The chief creative officer at Forward Studio shares his approach to creating meaningful airline visual identities ...

American Airlines chartered a special tour for Medal of Honor recipients on its 'Flagship Valor' Airbus A321 aircraft.

Southwest Airlines boosts competitiveness with product changes, red-eye flights, & increased fees. Click here to find out why ...

Going to nine boarding groups. For as long as most Southwest passengers can remember, Southwest has had three main boarding groups — A, B, and C. But now that the airline is going to a more ...

Korean Air is undertaking a major update of its brand, setting the stage for expansion and a greater global presence after it absorbs Asiana Airlines. The new branding, which involves significant ...

In the latest air travel news, Southwest Airlines has posted details of the restrictions attached to its new “Basic” fare category coming in late May; the Federal Aviation Administration reinstates ...