Nico Iamaleava, one of the sport’s highest paid quarterbacks, skipped practice in an attempt to get a raise. The tactic was borrowed straight from the NFL.

Basically any school at the power-conference level can be great in college basketball these days as long as it has ambition and at least one super-wealthy booster willing to throw millions of dollars ...

In a marketplace overflowing with competition, the key to success isn’t just being seen—it’s being remembered.

Will landing the No. 1-ranked recruit in Utah have a ripple-down effect for the BYU football program? It stands to reason ...

With the 2024-25 BYU men's basketball team having one of the most successful campaigns of any in school history and the No. 1 ...

The men’s basketball NCAA Tournament is famous for bringing players’ unusual stories to broader attention. And in an era ...

Brigham Young Cougars forward Richie Saunders (15) yells to his teammates ... Tot King” and “Heir Richie” and landing an NIL deal with Ore-Ida, the potato-based company his great grandfather ...

Jon Heder, best known for playing Napoleon Dynamite, returned to his roots Thursday night, sitting courtside at BYU’s Sweet Sixteen matchup.

BYU Cougars forward Richie Saunders ' latest NIL opportunity pays homage to a unique ... An aspect of the deal is that as long as Saunders and BYU are still dancing in the NCAA tournament, Ore ...

Cougars star Richie Saunders has a glorious NIL deal with Ore-Ida, which allowed Heder to sling out tater tots throughout the game. Saunders became the "Tot King" after his NIL deal with the ...

The star center helped the Terrapins advance to the Sweet 16 when his buzzer-beater lifted Maryland past Colorado State in the round of 32.