STP and Goody’s are among the brands made famous by Richard Petty and Nascar exposure. Earnhardt fans were known to be fierce Budweiser and Chevrolet loyalists. Strong associations exist today between ...

During Super Bowl LIX, Kansas City got a red background with a gold outline on the current score, while the Eagles feature ...

Michael Lombardi is a key piece of Bill Belichick's foray into college coaching, the general manager charged with reshaping North Carolina's program into a mini pro franchise.

For you Super Bowl logo conspiracy theorists out there, this one is going to be tough to crack because there are so many ...

Taylor Swift's best gameday outfits featured high-fashion silhouettes and nods to the Chiefs, while her logo-heavy looks ...

Recent Super Bowl logos have raised questions as their colors have suspiciously aligned with the teams that ended up in the ...

Kendrick Lamar sported a letterman-style jacket during his Super Bowl halftime performance Sunday, but it wasn’t repping either team on the field.

The NFL’s Super Bowl LIX brand campaign, NFL Flag 50, which is set to debut directly after the Apple Music Halftime Show, is ...

Travis Kelce says his "strong" relationship with Taylor Swift allows him to stay focused on his career in the NFL. During a Jan ... in and week out for this team, and it’s because I don ...

New York Giants hero Plaxico Burress has put his Super Bowl XLII ring on the auction block just days before this year’s championship game. Burress, whose career was mired with legal troubles, help ...

The print pattern on these Chiefs fans’ shirts is unusual but there is more that makes them nearly one-of-a-kind.

Before Sunday, Taylor Swift, who is dating tight end Travis Kelce, had attended eight of the Chiefs' nine home games at Arrowhead this season, including the team's playoff win against the Houston ...