Series production of the BMW iX3 is to start at a plant in Hungary. A patent application has been filed for the 800V/400V ...

In an exclusive retrospective conversation, Hypebeast sits down with Dr. Thomas Girst, global head of cultural engagement at ...

Companies spend millions developing logos to represent a brand. Some of them have hidden meanings steeped in the history and ...

What happens when high-performance luxury cars enter the baby gear market? CR weighs in on the Nuna x BMW strollers and the ...

Ever wondered what brand logos really mean? Dive into the hidden symbolism and brand psychology behind famous designs, and ...

Only 15 of these Julie Wood-inspired BMW R 12s will ever be produced. Some motorcycles are statements of performance, others ...

The Signature Series pays homage to BMW’s long-running and very popular ‘Art Cars,’ which began life with Alexander Calder’s ...

The BMW 1 Series received extensive changes to the interior as part of the latest 2024 updates. The dual-screen layout, steering wheel and dashboard design are all new to help bring it in line ...

From its origins in a garage to becoming one of the most recognisable symbols in the world, explore the story behind the iconic Apple logo design. Apple is a company that has changed the technology ...

Automakers Volkswagen and Stellantis have confirmed that their vehicles made in North America will be exempt from U.S. President Donald Trump’s newly rolled out 25% tariffs, while BMW ...

The flatter battery pack design will make it easy to install in the company’s full line — even the lower-cost models — though BMW was reluctant to say if the technology will result in lower ...

Even though this special edition M4 will be available for the public to purchase, Rossi was so involved in the design process that ... Up front, the surround for BMW's signature kidney grilles ...