Madness Tournament returns to Wichita this March, the first time the tourney has visited the south-central Kansas city since 2018. Tickets have already been selling fast, as midwest hoops fans scour the market for the best seats.

The Houston Cougars, the Big 12 champions, headline the eight teams that will play at Intrust Bank Arena later this week.

The NCAA Tournament is expected to create $5 million to $10 million in economic impact and Wichita businesses have been preparing for months to capitalize. Crystal McDonald said she and her team at Xclusive Events didn't know what to expect during Wichita's last time as host for an NCAA men's basketball tournament site in 2018.