Gucci, Balenciaga and Demna Gvasalia

Gucci Taps Balenciaga’s Demna to Lead Its Revival
Earlier this month, a not-so-shocking announcement came from the House of Gucci. The brand would be parting ways with its Creative Director Sabato De Sarno. De Sarno spent just two years at
Demna is out at Balenciaga and in at Gucci
The fashion houses continue musical chairs as Demna lands the creative director role at Gucci after a near-decade long tenure at Balenciaga.
Gucci taps Balenciaga’s Demna Gvasalia as artistic director
Balenciaga creative director Demna Gvasalia will replace Sabato de Sarno at the creative helm of Gucci. Gvasalia's last show for Balenciaga, where he has been creative director for a decade, will be presented during Paris Couture Fashion Week AW25 on 6 July. His successor has yet to be named.
Demna Is Officially Appointed the New Artistic Director of Gucci
Following the recent announcement of Sabato de Sarno's departure, the Italian fashion house has found a new king within the Kering family
Demna is the new creative director of Gucci
His creative power is exactly what Gucci needs. As I thank him for everything he has accomplished over the past 10 years, I look forward to seeing him shape Gucci’s new artistic direction.” Demna said “I am truly excited to join the Gucci family.
Demna appointed creative director of Gucci
In more news that will send shockwaves through the fashion industry, Demna has been appointed creative director of Gucci. The designer is set to leave his post at Balenciaga and take over from Sabato De Sarno,
Provocative Designer Demna to Lead Gucci
Kering appointed Demna Gvasalia as artistic director of Gucci, turning to the Balenciaga designer to inject new life into its flagship brand at a difficult time for the industry.
Luxury Analysts Are Lukewarm on Demna at Gucci
PARIS– Luxury analysts had been plumping for Gucci to name a high-profile creative director to reverse its declining business, but they seem lukewarm on the choice of Demna, who made Balenciaga a byword for underground,
Demna 'truly excited' to be named artistic director of Gucci
Demna has been tapped as the new artistic director of Gucci. On Thursday, a representative for parent company Kering announced that the Georgian designer, born Demna Gvasalia, would be leaving his post at Balenciaga and moving to the Italian fashion house.
Demna Is Leaving Balenciaga to Take Top Job at Gucci
The creative director is slated to replace Sabato De Sarno, whose time at the brand was largely seen as a miss.
Demna Is the New Designer at Gucci
The Georgian creative will wrap up his tenure at Balenciaga with a couture show on July 9. His successor has yet to be named.
The Cool Hour3d
Gucci Fall 2025 Collection: What Comes After Sabato De Sarno’s Exit
Collection from Gucci was not a showcase of a new designer's vision but rather a collaborative effort by the studio team.
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The Best Bags We Spotted Outside of the Gucci Fall 2025 Show
Gucci may be in flux, with the shocking news of Sabato De Sarno’s departure just weeks before its Fall 2025 show in Milan. We will miss De Sarno’s Gucci, one that melded archival touches with his ...
ET BrandEquity4h
Kering shares plunge after it picks in-house designer for key Gucci brand
Kering's shares dropped sharply after appointing Balenciaga designer Demna as Gucci's new design chief, replacing Sabato de Sarno. Analysts view the move as risky due to Gucci's need to revive sales ...
FashionUnited India1d
Demna’s unexpected move to Gucci: A new era for the Florentine house
Will Demna’s design DNA be similar at Gucci to what it is at Balenciaga, or will his proposal offer a new aesthetic and new ...