Tesla stock fell for a fourth consecutive day on Friday, as investors digested price news about a new version of its Model Y. The car is getting more expensive. Higher prices will make it tough for Tesla to hit its 2025 sales goal unless a new model comes soon and is a hit.

Tesla Model Y has been revealed in the United States, with some interesting changes from previous years, including a few upgrades.

Factoring in the $7,500 federal EV tax credit, the new Model Y’s price falls to $52,490. The outgoing Model Y Long Range All-Wheel Drive starts at $47,990, or $40,490 after the credit – which President Trump has indicated he will scrap.