This story appears in the February 2019 issue of National Geographic magazine. Ketchup—that cheerful red sauce sold in handy glass bottles—first came on the American market in the 19th century.
It’s in fast food restaurants, it’s in our cupboards (or fridges, please don’t come after me), it’s even in the constant ...
Industrial imaging company Lumafield reveals to us the secrets of Heinz’s new ketchup bottle cap, reportedly the result of a seven-figure investment and eight long years of toil. Lumafield put ...
In mid-2023, Heinz announced its first-ever digital sauce dispenser, which allows consumers to personalize their sauces.
This 1964 "ketchup race" ad, the brainchild of Heinz marketer Charles M. Berger, was the first in what became a line of ads stressing Heinz Tomato Ketchup's slow-pouring qualities.
Do you store ketchup in the fridge or in the cupboard? It’s a debate that has raged on unanswered – until now. The condiment manufacturing company Heinz has finally given its verdict.
The marketer launched the culturally minded — and perhaps overdue — campaign with a spot that aired during the Grammy Awards.