AMC is joining major competitors in running even more commercials before the movie begins starting July under a new ...

The theater chain’s decision brings it in line with what its biggest competitors, Regal and Cinemark, have been doing since ...

If you've ever found yourself irritated by the sheer amount of programming before the start of a movie in the theatres, a ...

AMC Theatres will extend pre-movie ads to 30 minutes, a move that has local moviegoers in El Paso voicing their irritation ...

A shocking announcement from AMC has left movie-goers fiercely outraged. Anyone who has gone to the cinema knows the torture of waiting for the film to begin and having to watch a slew of ads ...

Word got out today that the No. 1 circuit, AMC Theatres, was going to start running more advertising during their pre-shows ...

You might have to wait a little longer for the show to start next time you’re at the movie theater. Traditionally, AMC plays trailers for other films before the start of the show. Now, they’re adding ...

AMC Theaters will start showing advertising during the trailers and before the movie begins. Regal and Cinemark have had ...

AMC plans to issue a special one-time “dividend” to investors in the form of preferred shares The company has also applied to list its new preferred stock under the NYSE ticker “APE” While ...